Your Entire Marketing Department. One Monthly Investment.
We handle strategy, content, lead generation, media production, paid advertising, SEO, and reporting. You approve it and focus on running your business.
Quoted per project | 12-month commitment | Full Service Marketing & Outreach
Who This Is For
- Manufacturers that don’t have and don’t want to build an internal marketing team
- Companies too busy running production to manage marketing vendors
- Businesses that want a proactive partner who plans, executes, and reports without micromanagement
- Organizations that need reliable lead flow, brand presence, and sales support every month
The First 90 Days — Building Your Complete Marketing Operation
Everything in EngineerConnect, plus:
- Full content strategy and editorial calendar — quarterly planning covering all channels aligned to business goals
- SEO audit, roadmap and execution — technical audit, keyword opportunities, 12-month optimization plan
- PPC campaign setup — Google Ads and/or LinkedIn advertising configured and launched
- Photography and video planning — first media production session planned, shot list developed
- KPI dashboard configured — custom reporting with the metrics that matter
Months 4–12 — Full-Department Execution
Everything in EngineerConnect’s ongoing execution, plus:
- SEO management and quarterly audits — ongoing optimization, keyword monitoring, technical improvements
- PPC and paid media management — campaigns managed and optimized monthly (ad spend separate)
- Photography and video production — quarterly or as-needed professional media
- Quarterly strategy reviews — in-depth sessions with leadership to assess and adjust
- Dedicated account management — single point of contact who knows your business
- KPI dashboard with weekly updates — traffic, leads, pipeline, content performance, campaign ROI
- Case study and advanced content — success stories, white papers, authority-building assets
The Value Comparison
One full-time marketing manager costs $90,000–$150,000 in salary alone — plus benefits, management overhead, tools, training, and the 6–12 months it takes to get them productive. And that’s one person covering one skill set. Then add the cost of outsourcing the content creation, design, photography, video etc… to get the work done.
With The Rico Group you get an entire marketing team without having to build one: strategist, content writer, designer, SEO specialist, PPC manager, social media coordinator, video producer, and account manager. Every role comes with 30+ years of manufacturing experience built in. No ramp-up. No training. No HR headaches.
Looking for something specific?
We also offer individual services and custom-scoped projects.
